Archive for the toxic masculinity Tag

In Search of Masculinity:Pt1

I’ve posted a couple of times on the Gillette ad and an answering ad from Egard watches. I’ve explained my objections to the Gillette ad and why I think the Egard ad is not only more effective as an advertisement, but as a call to action as well. And now, I want to dig a little bit deeper into this
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Razors and Masculinity: Creating a False Perception of Reality

What can an ad tell us about gender roles and relationships? It turns out, not much.